Date: 29th November 2021
Venue: Shangri-La Hotel Kuala Lumpur
Once again, 7-Eleven Malaysia bagged the ‘Company of The Year’ in Retail category at the recent
Sustainability and CSR Malaysia Awards 2021 luncheon event as a recognition of its commitment to
promoting sustainable economies. Since the inception of the Award in 2017, this is the fifth
consecutive year 7-Eleven has won the title. General Manager Chin Hor Wai represented 7-Eleven
Malaysia to receive the Award in the presence of Tan Sri Dato' Seri Panglima Dr. Lee Lam Thye,
Human Rights Activist and Chairman of Alliance for Safe Community, during the ceremony.
Date: 30th September 2021
Venue: Alzheimer’s Disease Foundation Malaysia (ADFM), Selangor
7-Eleven Malaysia recently carried out another CSR activity in collaboration with
its partner, NGOHub by answering the call for support from Alzheimer’s Disease
Foundation Malaysia (ADFM) with a generous contribution of essential supplies
that will benefit their clients (persons with dementia), caretakers and volunteers.
Date: 27th August 2021
Venue: Mesra Home Ampang, Pertubuhan Kebajikan Lindungan Ikhlas Kuala Lumpur, and
Victory Children and Youth Home
In conjunction with the celebration of the Merdeka spirit of unity, the largest 24-hour standalone
convenience store operator, 7-Eleven Malaysia, partnered with an NGO hub to give back to the less
fortunate local community through the distribution of groceries to charitable homes that have been
severely impacted by the pandemic. Basic necessities and groceries such as cooking oil, rice, canned
sardines, biscuits, energy drinks, and packs of sugar were distributed to three homes to ease their
burden during this challenging period.
Date: 9th August 2021
Venue: Peninsular Malaysia
7-Eleven Malaysia has just launched an eco-friendly initiative to transform ocean-clogging plastic
waste into striking tote bags. The brand’s new and exclusive reusable bag collection is dedicated
to sustainability, challenging Malaysians to factor in environmental health while shopping. 7-Eleven
releases two reusable bag variants - the Out of the Ocean Bag and the Recycled PET (polyethylene
terephthalate) Bottle Bag – to tackle the problem of plastic pollution in the oceans. Best of all,
as part of the #TrashToTreasure Reusable Bag campaign, from now until 16th September 2021, with
every purchase of the reusable bags, RM1 will be channelled toward 7-Eleven’s environmental
non-governmental organisation (NGO) partners, Reef Check Malaysia and Juara Turtle Project,
so customers can play their role in supporting local nature conservation efforts while sporting
a trendy tote on their shoulders.
Date: 31st July 2021
Venue: Nationwide
Since the Covid-19 pandemic hit the country, many had to face financial woes and thus,
7-Eleven Malaysia has been giving assisting the marginalized and less-fortunate communities,
around the country. To date, 7-Eleven has collectively contributed more than RM1.6 million
worth of essentials, from test kits, personal protective equipment, groceries and foodstuff
to various beneficiaries, nationwide. Driven by the desire to ‘Always Be There For You’,
7-Eleven is calling on the public to support its ‘Kotak Putih Campaign’, in which contributions
received handed directly to the needy individuals, families and charity bodies, located within
the area of every 7-Eleven stores in Malaysia.
Date: 25th June 2021
Venue: Nationwide
7-Eleven Malaysia distributed grocery items donated by its customers through the Lend A
Helping Hand 2021 campaign to frontline health workers at Hospital Angkatan Tentera Tuanku
Mizan in Wangsa Maju, police and military personnel at roadblocks along Jalan Ampang, the
underprivileged communities at Anjung Singgah Yayasan Kebajikan Negara, and the homeless
along Jalan Bukit Bintang, among others.
Date: 4th June 2021
Venue: Nationwide
7 –Eleven Malaysia carries on its goodwill by launching ‘Lend a Helping Hand 2021’ campaign
to provide relief and help ease the burden of beneficiaries whom are impacted by the
Covid-19 pandemic in the country as well as to our heroic frontliners that are working
tirelessly to keep us all safe. From 4 June until July 4, 2021, the public is encouraged to
contribute through the campaign by purchasing necessities and supplies from 7-Eleven stores
nationwide and placing them into the collection box. Supplies could range from instant food,
groceries, beverages, medications, and other household cleaning essentials found in the
store. The public may also drop off essential general supplies into the collection box and
the contributions will then be channelled by 7-Eleven to the nearest beneficiaries in each
area nationwide including government hospitals and medical clinics, other civil service
frontliners, charity homes such as those for the elderly and children, public universities,
students’ dormitories and more.
Date: 28th May 2021
Venue: Rumah Titian Kaseh & Pertubuhan Kebajikan Dan Perlindungan Al-Haq, Kuala
Lumpur
The largest 24-hour standalone convenience store operator, 7-Eleven Malaysia, in
collaboration with its partner NGOhub, carried out its latest corporate social
responsibility (CSR) this Hari Raya by reaching out to the disenfranchised communities that
have been adversely affected in light of the restricted movement order.
Acknowledging the challenges faced by these less fortunate communities during this festive
season, 7-Eleven Malaysia arranged for the distribution of groceries and basic necessities
such as rice, cooking oil, canned sardines, cookies, instant oatmeal and condensed milk to
name a few to Rumah Titian Kaseh, Pertubuhan Kebajikan Dan Perlindungan Al-Haq, and other
selected charitable organisations that are located in the most affected areas to help ease
their burden during this challenging period.
Date: 22nd April 2021
Venue: Yayasan Noor Manzil, Rumah Amal Budi Bistari and Rumah Anak Yatim & Asnaf Nur
Sakinah, Selangor
In conjunction with International Autism Day and the holy month of Ramadan, 7-Eleven
Malaysia, the largest 24-hour standalone convenience store operator placed orders for
delicious “breaking of fast” food packs prepared by the Autism Café, which were then
subsequently distributed together with NGOHub Asia to three orphanages namely, Yayasan Noor
Manzil, Rumah Amal Budi Bistari and Rumah Anak Yatim & Asnaf Nur Sakinah, bringing joy to
more than 80 underprivileged children and their caretakers.
Date: 12th April 2021
Venue: Nationwide
7-Eleven Malaysia carries on its goodwill of helping less-fortunate communities through
Semurni Kasih, its annual donation drive under the Community Care programme. Held in
conjunction with the holy month of Ramadan, the six-week-long donation drive will run until
May 23. Customers can contribute by purchasing necessities including food, beverages,
groceries, household essentials, personal care and other supplies at 7-Eleven stores and
then placing the items in dedicated contribution boxes found in every store. As the tagline
‘You Contribute, We Distribute’ suggests, contributions received will then be distributed by
7-Eleven Malaysia to various charity organisations and charitable causes across the nation.
Date: 8th April 2021
Venue: DA Square @ Damansara Avenue, Kuala Lumpur
Offering customers an interactive and unique shopping experience, 7-Eleven and Pepsi
recently launched the first ever 7-Eleven x Pepsi Concept Store in Malaysia. Unlike regular
convenience marts, this concept store located at DA Square at Damansara Avenue not only
showcases the beverage brand, but also seeks to provide a unique and convenient experience
through attractive in-store activities and a wider offering, to elevate everyday shopping
experiences.
Date: 26th March 2021
Venue: Rumah Bonda, Kuala Lumpur
In celebration of International Women’s Day, which falls on Mar 8 every year, the largest
24-hour standalone convenience store operator, 7-Eleven Malaysia, partnered with NGOHub Asia
to celebrate the residents of Rumah Bonda by organising a prenatal yoga session. As the
residents deserve to be spoiled with some self-care time during the month in honour of them,
7-Eleven Malaysia and NGOHub engaged yoga instructor Delphine Lim for a one-hour session via
Move For Hope - a fundraising initiative to provide refugees in Kuala Lumpur with better
access to online education.
Date: 25th March 2021
Venue: One World Hotel, Selangor
Recognised by its customers as a brand that consistently provides excellent customer
experience, 7-Eleven Malaysia wins the CXP Best Customer Experience Award - the first and
only regional awards for excellence in customer experience, as judged by customers. The
result is a strong endorsement of 7-Eleven Malaysia as a leader in customer experience.
Date: 19th March 2021
Venue: Virtual
7-Eleven Malaysia was awarded Gold in ‘Excellence in Corporate Social Responsibility’
Category for its campaign #BuatBaikTogether at the recently held Marketing Excellence Awards
2020. Marketing Excellence Awards is designed to recognise outstanding work in Malaysia’s
marketing industry.
Date: 25th February 2021
Venue: Pertubuhan Kebajikan Orang Tua Xiao Xin
7-Eleven Malaysia alongside with its partner, NGOHub came together to spread festive joy to
senior citizens at several old folk’s homes in conjunction with the Chinese New Year
celebration. As part of its commitment to positively impact communities in need during the
festive season, 7-Eleven Malaysia arranged for the distribution of biscuits, instant oats,
canned goods, beverages as well as mandarin oranges to Pertubuhan Kebajikan Orang Tua Xiao
Xin, among other old folk’s homes in Klang Valley.
Date: 5th February 2021
7-Eleven Malaysia is once again recognised as one of the most trusted brands in the region
when it received the Platinum Award in the retail category at the Putra Brand Awards 2020.
The attainment of the award marks the sixth consecutive time 7-Eleven Malaysia has received
a Putra Brand Award, having won the award consecutively since 2015. It is a significant win
for 7-Eleven Malaysia as it demonstrates customers’ trust and confidence in the brand,
solidifying its position as the top retailer as it delivers on its brand promise of being
Always There For You.
Date: 29th January 2021
Venue: Rumah Aman Children’s Home
7-Eleven Malaysia in collaboration with its partner, NGOHub recently came to the assistance
of a number of charitable homes for the less fortunate children, providing essential items
and food supplies to these homes impacted by the on-going pandemic nationwide.
In light of the Movement Control Order (MCO), charitable organisations housing the children
face even more challenges as their group is at most-risk and lack the necessary means to
access essential supplies due to shortages. Keeping this in mind, 7-Eleven Malaysia arranged
for the distribution of rice, condensed milk, cooking oil, canned foods, sugar, multivitamin
supplements, sanitary products as well as antibacterial household cleaning products during
these challenging times to Rumah Aman Children’s Home, among other orphanages in and around
Klang Valley.
Date: 11th January 2021
Venue: Persatuan Damai Disabled Person Association Malaysia
7-Eleven Malaysia recently concluded its annual CSR initiative, #BuatBaikTogether, to
support disadvantaged communities across the country. #BuatBaikTogether4 successfully
collected over RM1.5 million worth of supplies consisting of food and non-food products such
as groceries, canned food, biscuits and snacks, non-alcoholic beverages, and medical
supplies. The contributions were gathered and distributed to over 200 charity homes and
non-profit organisations nationwide.
The campaign successfully raised RM5,000 for CSR partner Damai Disabled Person Association
Malaysia through the contribution of RM0.10 for each purchase of a selected partner brand
listed by 7-Eleven Malaysia. Damai Disabled Person Association Malaysia has been at the
forefront to equip the disabled community with the necessary skills to live independently
and create disability awareness training specifically conducted for various government
agencies, NGOs and private sectors.
Date: 17th December 2020
Venue: Vivatel Kuala Lumpur
7-Eleven Malaysia was awarded ‘Company of The Year’ in the Retail category for 2020, making
this our fourth consecutive win in the prestigious Sustainability & CSR Malaysia Awards
since its inception in 2017. The annual CSR Malaysia Awards is a joint effort by the CSR
Malaysia publication and Corporate Sustainability & Responsibility Malaysia Welfare Society,
with support from the Ministry of Women, Family and Community Development.
Date: 11th December 2020
Venue: Persatuan STAND
The largest 24-hour standalone convenience store operator, 7-Eleven Malaysia, in
collaboration with its partner NGOhub, has taken the initiative to contribute baking
equipment such as blender and food processor to a social enterprise, Stand Pie Me that makes
and sells fresh pies where most of their employees are young adults with autism.
Date: 19th November 2020
Venue: Pertubuhan Kebajikan Lindungan Ikhlas Kuala Lumpur
In collaboration with its partner NGOhub and X-Promosi, 7-Eleven Malaysia has donated over
4,000 limited edition Pokémon Poke Plates 2.0 to more than 40 orphanages and child care
centres in conjunction with the World Children’s Day celebration today.
Among the recipients are Pertubuhan Kebajikan Lindungan Ikhlas Kuala Lumpur, Pertubuhan
Kebajikan Umum Malaysia, Monfort Boys Town, RMHC House Charities, Persatuan Rumah Sayangan,
Rumah Tititan Kasih, Desa Amal Jireh and Yayasan Chow Kit, among others.
Date: 12th November 2020
Venue: Ministry of Defence
7-Eleven Malaysia, the country’s largest standalone convenience store chain has once again
demonstrated its brand commitment of being Always There For You through a corporate social
responsibility program organised and coordinated alongside the Armed Forces Football Club
(AFFC) in contributing essential food items and groceries worth RM60,000 to the Ministry of
Defence Malaysia (MINDEF) in support of the ministry’s front-liner efforts in combating the
spread of COVID-19 and keeping the community safe.
Date: 23rd October 2020
Venue: Plaza Berjaya, Kuala Lumpur
In collaboration with NGOhub, 7-Eleven Malaysia has taken the initiative to contribute to a
non-profit social enterprise, UmieAktif which works with economically challenged women in
areas such as Chow Kit, Kampung Melayu Ampang, Kelantan, Pahang and Terengganu. The
contribution of sewing machines aims to provide single mothers and underprivileged women
with the opportunity to make a living through sewing using recycled materials and fabric,
and also how to market their products.
Date: 18th September 2020
Venue: Pangsapuri Mutiara Magna, Kepong, Kuala Lumpur.
7-Eleven Malaysia alongside with NGOHub, has taken the initiative to contribute to the
edible community garden in Pangsapuri Mutiara Magna, Kepong, Kuala Lumpur. This community
care initiative aims to provide residents in the low-cost flats with the opportunity to grow
edible plants and provide fresh produce to vulnerable group in the community. The
contribution includes polybags, soil and various vegetable seedlings such as brinjal,
Brazilian spinach, broccoli and mustard greens, among others.
Date: 21st August 2020
Venue: Raudhatul Nurr Jannah
In collaboration with NGOhub, 7-Eleven Malaysia has taken the initiative to donate
educational books to selected charitable organisations and orphanages which aims to promote
the reading habits among underprivileged children. Different types of books were donated
which include fiction, non-fiction, poetry and storybooks. Among the recipients are
Raudhatul Nurr Jannah, Yayasan Anak-Anak Yatim Pinggir Taman Tun Dr Ismail, Pusat Jagaan
Kanak-Kanak Wilayah Persekutuan, Pertubuhan Kebajikan Anak Yatim Mary, Rumah Bakti Nur
Syaheera, and Pertubuhan Rumah Anak Yatim Berkat Kasih (House of Love), among others.
Date: 16th July 2020
Venue: Rumah Kasih (Kasih Home)
In collaboration with NGOhub, 7-Eleven Malaysia has taken the initiative to contribute
reusable
face masks and stationery sets to selected charitable organizations and orphanages following
the
reopening of schools nationwide in phases. Among the recipients are Rumah Kasih (Kasih
Home),
Pertubuhan Kebajikan Asnaf Raudhatul Jannah, Pertubuhan Kebajikan Asnaf Al Barakh,
Pertubuhan
Kebajikan Ukhuwah Anak Yatim Miskin Daerah Sabak Bernam and Rumah Pengasih Warga Prihatin,
among
others.
Date: 13th July 2020
Venue: Ministry of Defence
Fulfilling its brand commitment of being Always There For You, 7-Eleven Malaysia, the number
one standalone
convenience store chain in the country contributed disposable face masks and hand sanitizers
worth RM40,000
to the Ministry of Defence Malaysia (MINDEF) in support of the ministry's efforts in
combating the COVID-19
outbreak.
Date: 26th June 2020
Venue: Persatuan Orang-Orang Cacat Penglihatan Islam Malaysia
7-Eleven Malaysia alongside with NGOHub has reached out to the visually impaired communities
by distributing
food items such as rice, cooking oil, canned sardines, bread, instant noodles, coffee, tea
and condensed milk
to name a few to Persatuan Orang-Orang Cacat Penglihatan Islam Malaysia (PERTIS) and other
selected charitable
organisations of the blind that are located in the most affected areas to help ease their
burden during this
challenging period.
Date: 22nd May 2020
Venue: Plaza Berjaya
7-Eleven Malaysia, in collaboration with its startup NGOhub, has taken the initiative to
offer help and support to selected
women’s non-governmental organisations by sponsoring Android Tablets that would assist them
to start an online business and
ensure the continuity of their businesses through online platforms.
The recipients were Women of Will, Persatuan Ibu Tunggal Shah Alam (PITSA) and Persatuan
Suri Rumah Rahmah, among others.
Most of them are single mothers, widows, abandoned or abused women and women with
incapacitated spouse living in poverty.
Date: 30th April 2020
Venue: Plaza Berjaya, Jalan Imbi
This Ramadan, 7-Eleven Malaysia, collaborated with its startup NGOHub alongside with Majlis
Belia Malaysia (MBM) distributed
Iftar food items to help alleviate the burden faced by charitable homes, especially during
these challenging times.
As part of its corporate values, 7-Eleven has taken the initiative to help out with food
supplies in the form of kurma or
dates, dairy products, snacks and biscuits for Rumah Kasih Harmoni Paya Jaras, Rumah Titian
Kaseh and Pertubuhan Kebajikan
Ehsan Ash-Shakur (PEKEAS) to mitigate the financial impact of the pandemic on at-risk
underprivileged communities.
Date: 29th April 2020
Venue: Putrajaya
In a meaningful gesture showcasing its brand commitment of being Always There For You,
7-Eleven Malaysia, along with its
partner, Lucence, a precision oncology company, donated 2,000 SAFER-Sample™ kits,
saliva sample collection kits for
coronavirus detection, worth more than RM260,000, to the Ministry of Health Malaysia in
support of the country's efforts
in combating the current COVID-19 outbreak.
The kit is an important part of scaling diagnostic testing, which is crucial in the process
of accurately identifying
infected patients who can then be isolated or treated to break the chain of transmission of
COVID-19.
Date: 20th March 2020
Venue: Pusat Jagaan Sri Mesra
7-Eleven Malaysia recently carried out its latest CSR initiative in collaboration with its
start-up, NGOHub
by answering the call for assistance from a group of independent shelters impacted by the
on-going pandemic
nationwide.
Team 7-Eleven Malaysia arranged for the distribution of hand sanitizers, multivitamin
supplements,
antibacterial household cleaning products as well as provided guidance pamphlets on hygiene
and staying healthy
during these challenging times to charitable homes for the elderly such as Pusat Jagaan Sri
Mesra, Aiyide Old
Folks Home, Tong Sim Senior Citizens Care, Persatuan Kebajikan Rumah Victory and Pusat
Jagaan Warga Emas Husna
Arrashid among others to alleviate the potential impact of the pandemic.
Date: 21st February 2020
Venue: SOLS Academy Innovation
7-Eleven Malaysia recently conducted its latest CSR initiative by arranging for a free
dental
screening and oral hygiene workshop to underprivileged youths in collaboration with its
start-up,
NGOHub at SOLS Academy Innovation.
The activity started off with an educational insight on dental health and oral health
awareness
by Klinik Pergigian Kepong followed by dental screening for the students. They were also
briefed
on the usage and benefits of oral healthcare products to maintain good oral health and were
treated
with a scrumptious meal and distributed goodie bags filled with oral healthcare products.
The SOLS Academy of Innovation (SOLS.ai) is a free, 12-month education and boarding program
designed
to provide a one-of-a-kind educational opportunity to young, especially those of the urban
poor, rural
and indigenous communities. The one-year program is holistic, focusing on both soft and hard
skills,
while providing not only practical training but also internship and employment
opportunities.
Date: 17th January 2020
Venue: Joy Garden Old Folks Home
In the spirit of festive celebrations, 7-Eleven Malaysia alongside NGOHub organized a
Chinese
New Year celebration with a group of senior citizens from Joy Garden Old Folks Home.
The joyous occasion began with the traditional practice of tossing "Yee Sang" as a symbolic
gesture to welcome good fortune and an auspicious start to the year. The residents were then
treated with a sumptuous Chinese New Year lunch consisting of delectable Chinese dishes
which
included braised noodles, fried rice, curry fish and many more. To complete the activity,
the
volunteers distributed red packets and goodie bags contains snacks and beverage as a symbol
of
prosperity and wealth to the residents.
Joy Garden Old Folks is one of the non-profit charitable organizations under House of Joy
that
administers shelter and care to a group of underprivileged people from various walks of
life,
including neglected elderly folks, the mentally ill and wheelchair-bound. The home currently
cares for over 43 residents with the help of caretakers in Semenyih.
Date: 20th December 2019
Venue: Rumah Kebajikan Chrestus Cheras (Rumah Chrestus)
In the spirit of Christmas festivities, 7-Eleven Malaysia with its start-up, NGOHub recently
carried out a
CSR activity by bringing the children from Pertubuhan Rumah Kebajikan Chrestus Cheras (Rumah
Chrestus) out
for a special Christmas movie treat, Frozen II at a nearby cinema. The fun movie outing
started out in the
morning with a briefing and introduction of the volunteers to the children. The 90-minute
movie experience
was made complete with sweet caramel popcorn and cool beverages. After the movie, the
children were treated
to a scrumptious lunch provided by a catering service back at Rumah Chrestus and all the
children were all
given Christmas presents which included snacks and stationaries for school before bidding
farewell to the
volunteers.
Established 18 years ago in 2001, Rumah Chrestus is a non-profit organization dedicated to
restoring the
lives of children aged 2 to 18 years old who are orphaned, abused, neglected or
underprivileged. With a
total of 15 children, the shelter now provides education and trainings for them to be
self-sufficient for
their future and it is currently managed by Pastor Jeffrey Solomon and the Chief Warden of
Rumah Chrestus,
Elvis.
Date: 28th November 2019
Venue: Pertubuhan Amal & Kebajikan Anak2 Islam Tersisih Selangor (PAKATS)
7-Eleven Malaysia alongside with NGOHub recently organized an activity for the
underprivileged children of
Pertubuhan Amal & Kebajikan Anak2 Islam Tersisih Selangor (PAKATS) to plant vegetation and
fruits in the
organization’s compound. The event started off with a briefing session to the participants
on the various
types of trees that will be planted and the gardening tools necessary for the activity. The
participants
spent the afternoon tilling the fertile land and planting the seedlings together and among
the seedlings
planted were mangoes, longans, rambutans, pandan, chilli, lemongrass and many more. The
event concluded
with distribution of 7-Eleven goodie bags which included snacks, beverage and soft toys to
the children
as a token of appreciation for their hard work.
Liana Jamal, the manager and caretaker of PAKATS has been managing the centre since 2014,
providing shelter
and care for underprivileged children. The centre first began with 4 orphans and now has
grown to shelter
12 boys and girls aged between 3 to 16 years old with various needs.
Date: 31st October 2019
Venue: Ansa Hotel, Kuala Lumpur
Touch 'n Go eWallet, Malaysia's leading e-wallet has partnered with 7-Eleven to enable
payment convenience
across all 7-Eleven's outlets nationwide. Acceptance of the Touch 'n Go eWallet at 7-Eleven
means it is
another convenient option for patrons of 7-Eleven who are constantly on the go.
Date: 18th October 2019
Venue: Persatuan Kebajikan SVM Selangor & Kuala Lumpur
7-Eleven Malaysia alongside with NGOHub recently held a joyous Deepavali celebration with
the community of Persatuan Kebajikan SVM Selangor & Kuala Lumpur.
This festive of light and celebration started off when volunteers begin to decorate the
house with Deepavali decorations,
while the folks were treated to an array of sumptuous Indian afternoon tea spread, prepared
by the volunteers, including
a delectable combination of traditional Indian appetizers and desserts. To further entertain
the community, there was a
musical performance accompanied by a local busker who performed with his guitar and sang
some classic and latest hits for
the community. The celebration was concluded with 7-Eleven Team distributing goodie bags
containing snacks and Deepavali
Packets to the residents.
Persatuan Kebajikan SVM Selangor & Kuala Lumpur is a home Centre dedicated for the
handicapped, mentally ill, orphanage and old folks,
incepted in year 2009 by Theresa Bhavani and her late husband. Since establishment till now,
she has been taking care of folks by providing
great care and freedom to a total of 16 residents there.
Date: 27th September 2019
Venue: Grand Ballroom, Majestic Hotel, Kuala Lumpur
7-Eleven Malaysia, the nation’s leading standalone convenience store chain celebrated its
fifth consecutive
win with a Gold in the retail category at the Putra Brand Awards 2019 during the awards
dinner ceremony held
in the Grand Ballroom, Majestic Hotel, Kuala Lumpur.
Date: 21st September 2019
Venue: Sai Pandian Orphanage
7-Eleven Malaysia recently carried out its latest CSR initiative in collaboration with its
start-up,
NGOHub by reaching out to some disadvantaged communities that have been adversely affected
by the haze phenomenon.
The team at 7-Eleven Malaysia arranged for the distribution of N95 particulate respirator
masks, eye drops,
vitamin and mineral supplements as well as snacks rich in Vitamin E such as nuts and
sunflower seeds to selected
charitable organizations, encompassing both children and the elderly such Sai Pandian
Orphanage, Pertubuhan Pusat
Kebajikan Destiny, Rumah Anak Yatim Al-Munirah, GT Community Care and Persatuan Thalasemia
Selangor to name a few
that are located in the most affected areas to help combat the effects of the haze as well
as providing guidance
on staying healthy during this period.
Date: 30th August 2019
Venue: Dataran Merdeka, Kuala Lumpur
With the nation's 62nd National Day around the corner, 7-Eleven Malaysia brought a group of
Malaysian
Girl Guides from the PPR KL community on a city-walking trip within Kuala Lumpur in
collaboration with
Yellow House KL (YHKL) and its start-up, NGOHub. This activity is to embraced the spirit of
patriotism
and educate the youth about the city.
Before embarking on a journey of learning and discovery, the girl guides were given
Malaysian flags
and a safety briefing by the YHKL tour guides. From the bustling Chinatown, the participants
visited
Central Market, River of Life, Masjid Jamek, Merdeka Square, Sri Mahamariamman Temple and
Sin Sze Si
Ya Temple. At each of the landmarks, they were given a brief and informative summary on the
historical
facts of the location. Through this tour, the youth were fully immersed in learning about
Malaysia's
capital city and cultural melting pot. The last pit stop of the day was the Old Market
Square – also
known as Medan Pasar – where the activity concluded with the participants being served
7-Eleven Malaysia's
fresh and ready-to-eat meals alongside other treats and goodie bags.
Date: 27th July 2019
Venue: Puchong, Selangor
With the main goal of instilling an entrepreneurial mindset in the younger generation,
7-Eleven Malaysia, recently
organized an entrepreneurship workshop for the children of Happy Neighbourhood (Jiran Ria)
at Pangsapuri Enggang,
Puchong in collaboration with, NGOHub. Children were divided into two groups and assigned to
make a famous local
ice dessert - or locally known as 'aiskrim Malaysia' as their product and prepare attractive
marketing materials
to promote the sale of the products. The event ended with a delicious teatime spread and
distribution of 7-Eleven
goodie bags.
With the help of the children from Pangsapuri Enggang, Margaret Vani has turned a small
3-bedroom flat into a
community center that nurtures close to 60 underprivileged kids now.
Date: 25th July 2019
Venue: Plaza Berjaya, Jalan Imbi
The Grand Prize winner of 'Jom Riuh!' contest has walked away with cash prize of RM71,100 at
recent prize giving
ceremony held at Plaza Berjaya, Jalan Imbi. Presenting the prize is 7-Eleven Malaysia Chief
Executive Officer,
Mr. Colin Harvey. Weekly prizes worth more than RM200,000 that includes Singer microwaves,
Shopee cash vouchers,
Razer mobile phones, Apple laptops, Yamaha motorcycles, Caltex petrol cards, BInfinite
points, Razer Pay cash,
Gold wafers and Berjaya Hotel Resorts vouchers were rewarded to over 100 lucky customers.
Date: 11th July 2019
Venue: The Grand Ballroom, Sheraton Imperial, Kuala Lumpur
For the third year running, 7-Eleven Malaysia was awarded 'Company of The Year' in the
Retail Category at the recently
held 2019 CSR Malaysia Awards.
The annual CSR Malaysia Awards is jointly organized by Corporate Sustainability and
Responsibility Malaysia Welfare Society
(CSR Malaysia) and World Sustainable Community, with the support of the Women, Family and
Community Development Ministry,
where outstanding corporations in Malaysia that have excelled in the role of change agents
in the socio-economic transformation
of Malaysia and endeavour to promote sustainable economies and serve the needy are honoured.
The recipients of these awards
have been selected by a panel of high calibre judges representing corporate and social
bodies. Present at the awards was
Yang Berhormat Hannah Yeoh, Deputy Minister of Women, Family and Community Development, who
also officiated the event.
Date: 27th June 2019
Venue: The Pearl Hotel, Kuala Lumpur
7-Eleven Malaysia has engaged with customers to support the underprivileged community
through their annual CSR initiative,
Semurni Kasih under the Community Care program. This year more than RM3 million worth of
provisions consisting of food
and non-food items were collected at the end of the campaign and among the items collected
were canned food, biscuits,
rice, cooking oil, laundry detergent, toiletries and other household essentials. The
collection was distributed to
various charity organizations across both West and East Malaysia. Incepted in 2008, the
annual Semurni Kasih charity
programme has given out more than RM19 million worth of necessities to the less fortunate.
Date: 21st June 2019
Venue: Setapak, Selangor
7-Eleven Malaysia alongside with NGOhub Asia recently carried out a CSR activity by
celebrating Hari Raya
Celebration with the kids from Pusat Jagaan Nuri. The joyous event begun from decorating
gifts of coin
banks for the kids to a wonderful meal time together. The children received Raya Packets
from the volunteers
before the event ended.
The home was founded by Puan Nopisrah (Mama Noor) in September 2007 who was inspired to
build this home
after witnessing the desperate needs of single mothers and abandoned babies. The home now
has outgrown
to be a shelter for 30 children with various needs
Date: 21st June 2019
Venue: Berjaya Times Square Hotel
Convenience store chain operator 7-Eleven Malaysia Holdings Bhd and retail technology
solutions
provider Radiant Globaltech Bhd collaborated to implement Radiant Globaltech's retail
management
portal AX Retail B2B nationwide. All trade suppliers of 7-Eleven Malaysia's 2,323 outlets
nationwide
adopts the usage of the cloud-based portal, which streamlines the entire procurement process
and
reduces errors in deliveries, invoices and payments.
Date: 24th May 2019
Venue: Kajang, Selangor
7-Eleven Malaysia carried out a CSR initiative with Pusat Jagaan Siti Nor Aini, a shelter
for senior citizens,
in collaboration with Tigas Alliance pharmacy and NGOHub Asia during the holy month of
Ramadan.
Dr Abdullah Noel, the founder of Pusat Jagaan Siti Nor Aini named the home after his wife
Siti Nor Aini
Chelladurai. For 10 years and counting, the home has been providing shelter and care for
homeless senior
citizens, including those who are chronically ill.
Free health screenings were given to the residents before they break fast with the
volunteers.
Date: 8th May 2019
Venue: Desa ParkCity, Kuala Lumpur
7-Eleven Malaysia launched its 2323rd store at a launch ceremony held at Plaza Arkadia, Desa
ParkCity. This milestone
number reflects the unrivalled reach 7-Eleven has in the Malaysian retail scene and its
latest store reflects its
contemporary concept store format offering full food service with a wider array of fresh
food and beverages under
the brand name of 7-Eleven, increase in range of in-store services, e-wallets and gift cards
which has been gradually
rolled-out nationwide over the past few years.
Date: 27th April 2019
Venue: Bukit Tagar, Selangor
7-Eleven Malaysia brought the youths from Rumah Saffiyah and Sweet Care Home for an
eco-educational visit to Bukit Tagar
Sanitary Landfill in collaboration with NGOHub Asia. Acitivities included a detailed
presentation on waste management
processes, and participants were shown the 3 sites that make up the landfill. The activity
concluded with lunch provided
by the KBE team and distribution of 7-Eleven goodie bags.
Bukit Tagar Sanitary Landfill (BTSL) was developed by KUB-Berjaya Enviro Sdn Bhd (KBE) under
the supervision of the
Ministry of Urban Wellbeing, Housing and Local Government. It has been operating since 2005
and receives approximately
2,500 tonnes of solid waste per day from Kuala Lumpur and several municipalities from
Selangor and its facilities is
expected to last up to 130 years with the estimated population increase.
Date: 15th March 2019
Venue: Klang, Selangor
To commemorate World Down Syndrome Day, 7-Eleven organized a tele-match at Persatuan
Penjagaan Kanak-Kanak
Cacat Klang (PPKKCK), Selangor with the help of NGOHub Asia. The tele-match consisted of
various activities
that would help with their motor skills, teach them self-grooming skills and encourage
teamwork. Each
participant was awarded with a gold medal and goodie bag containing toys, snacks and
beverage. The event
ended with a delicious spread during tea time.
PPKKCK was founded by chairman and founder, N. Morgun in 1991. Through humble beginnings and
with his own
savings, Morgun established a centre to house multiracial special children diagnosed with
Down syndrome,
cerebral palsy, autism, muscular dystrophy, and many other disabilities.
Date: 15th February 2019
Venue: Petaling Jaya, Selangor
For Chinese New Year, 7-Eleven together with NGOHub Asia spread festive cheer to the
residents of En Yuan
Old Folk Home. The festive celebration started off with the customary prosperity toast known
as "Lou Sang",
while exclaiming auspicious sayings and well wishes loudly as a symbol of prosperity for the
year ahead.
Together, they enjoyed their dinner comprising an array of Chinese and Western cuisine.
Goodie bags that
contain a variety of snacks and red packets were distributed to the folks.
Founded by Stanley Yap, En Yuan Old Folk home is a shelter home for the elderly who are
homeless and
underprivileged with six helpers including cooks.
Date: 18th January 2019
Venue: Klang, Selangor
7-Eleven Malaysia alongside with NGOhub travelled to Klang to kick start the New Year
together with the ladies
of Grace Home Klang. The residents were gathered around as hairdressers gave each of them
their haircuts and
goodie bags were handed out alongside with provisions such as rice, oil and many more.
Grace Home Klang was founded by Dr. Hendy K.Pillai and has taken in over 1,500
underprivileged women, some of
whom are widowed or have suffered from domestic violence referred directly by the Welfare
Department.
Date: 19th December 2018
Venue: Berjaya Times Square Hotel
7-Eleven Malaysia signed a memorandum of agreement (MOA) with Pertubuhan Tindakan Pejuang
Wanita Dalam Sosial, Ekonomi, Rumahtangga Dan Ilmu, otherwise known as Tiangseri Malaysia
that will enable the NGO to recruit, provide financial funding and train future franchisees
under the 7-Eleven Malaysia network.
In the agreement, Tiangseri Malaysia was commissioned to recruit and recommend up to fifty
potential franchisees to 7-Eleven Malaysia in the next 12 months as well as provide various
services to the potential franchisees. The MOA was signed by 7-Eleven Malaysia chief
executive officer Mr. Colin Harvey and Tiangseri Malaysia president, Dr. Mastura Binti
Mohamad at a simple signing agreement in Berjaya Times Square hotel, which was also
witnessed by Berjaya Corporation Founder, Tan Sri Vincent Tan.
Date: 14th December 2018
Venue: Petaling Jaya, Selangor
In the spirit of Christmas, 7-Eleven together with NGOhub Asia set up a hydroponic system at
Trinity Children's Home. Hydroponics is a method of planting in a water-based, nutrient rich
solution. The children and volunteers got their hands dirty by seeding and potting the soil
mix, excited at the prospect of reaping the harvest of their hydroponics in the months to
come. A Christmas celebration would not be complete without presents and the children were
all given presents and goodie bags before bidding farewell with the volunteers.
Trinity Children's Home is a shelter home for orphaned and underprivileged children with
single parents. Started in 1999, the home has nurtured and seen more than 150 children grow
up to be independent adults as the home functions not only as a shelter, but also provides
education and trainings for the children to be self-sufficient for their future.
Date: 22nd November 2018
Venue: Shah Alam, Selangor
7-Eleven Malaysia celebrated a joyous Deepavali with the community of Ebenezer Home, Shah
Alam. Before the celebration began, the volunteers got to know the occupants through a
'gotong-royong' session, cleaning and tidying up the venue for the feast. An afternoon tea
spread, prepared by the volunteers, included a delectable combination of traditional Indian
appetizers and desserts. Goodie bags containing snacks and daily essentials were also handed
out.
Incepted in year 2010, the home is dedicated to the elderly, disabled, mentally ill and less
fortunate by founder Kavitha Subramaniam and has flourished to 2 housing units with a total
of 39 residents, segregated by gender.
Date: 26th October 2018
Venue: Grand Ballroom, Majestic Hotel, Kuala Lumpur
7-Eleven Malaysia, the leading standalone convenience store chain in the country, celebrates
its fourth consecutive win with a Silver recognition in the Putra Brand Awards’ Retail
category during the awards dinner ceremony held in the Grand Ballroom, Majestic Hotel, Kuala
Lumpur. The attainment of the award marks yet another achievement for 7-Eleven as it
represents the acknowledgement for brand excellence in the country from the consumers.
Date: 6th October 2018
Venue: Lanchang, Pahang
7-Eleven Malaysia with NGOHub Asia, conducted a 'gotong-royong' cleanup session at Kampung
Orang Asli Sg Enggang. The volunteers furnished a learning centre with floor mats,
educational posters and stationery supplies to create a better learning environment for the
children. A cleanup session took place at the same time, where volunteers assisted in the
cleanup of the common space and drains. Besides that, they also distributed essential
provisions such as rice, cooking oil, flour, sugar, amongst others along with special goodie
bags containing drinks and soft toys.
Founded by Zawiyah Ali, the village, which houses 30 impoverished orang asli families, is
situated in Lanchang, Pahang with a learning centre built there almost 6 years ago.
Date: 28th September 2018
Venue: Subang Jaya, Selangor
7-Eleven Malaysia conducted a CSR initiative by spreading joy to the children at Individual
Mentally Challenged Training Centre for Individual with Special Needs (IMC). During the
event, the volunteers organised a Malaysia Day-themed colouring contest and talent contest
where the children could participate and win prizes. They enjoyed teatime together before
7-Eleven Malaysia distributed provisions such as rice, cooking oil, and eggs amongst others
along with goodie bags containing cookies, stationeries, and plush toys.
Located in Subang Jaya, IMC was officially established in year 2008 by Raaginee Shalesh,
better known as 'Teacher Raaginee' to the folks at IMC. Today, she operates three training
centres in Klang Valley together with her therapist and teachers.
Date: 31st August 2018
Venue: Muzium Negara, Kuala Lumpur
7-Eleven Malaysia celebrated National Day with the children of Komuniti Program Perumahan
Rakyat (PPR) Pantai Dalam and Gurpuri Foundation. The fun-filled day of learning and
exploring took place in the majestic National Museum, Kuala Lumpur.
PPR homes are low cost, high-rise flats developed by the government to improve the standard
and living cost of the lower income and underprivileged community. For the children of
Pantai Dalam PPR, aged between 10 to 17 years old, it would be their first time visiting the
museum. Joining the fun were children from the Gurpuri Foundation, a foundation founded as
part of a nationwide movement to care for orphaned children and build them up to be
responsible adults.
Date: 27th July 2018
Venue: Hulu Langat, Selangor
7-Eleven Malaysia, the nation's favourite convenience store-chain, journeyed to Hulu Langat,
Selangor to pay Cherishlife Home a visit. To show support for the organization and aid in
their daily operations, 7-Eleven Malaysia contributed various supplies ranging from dry
nutritious pet food, grooming tools, cod liver oil, and diapers, amongst others. The
volunteers also grabbed the opportunity to do some minor cleanup and play with the animals
at the shelter.
Founded in 2010 by Lau Choy Sze, or more affectionately known as 'Aunty Winnie' to the
animal-loving community, Cherishlife Home is a no-kill animal shelter, which also takes in
injured cats and dogs.
Date: 19th July 2018
Venue: The Grand Ballroom, Sheraton Imperial, Kuala Lumpur
The 2018 CSR Malaysia Awards was held to appreciate and share exemplary outreach efforts by
organisations in Malaysia and among those awarded included the nation’s leading standalone
convenience store chain, 7-Eleven Malaysia that was awarded ‘Company of The Year’ for the
second year running in the retail category.
Organized by CSR Malaysia Publications and endorsed by The Ministry of Women, Family and
Community Development Malaysia, the CSR Malaysia Awards honour outstanding corporations in
Malaysia that have excelled in the role of change agents in the socio-economic
transformation of Malaysia and endeavour to promote sustainable economies and serve the
needy by featuring CSR initiatives of corporations in Malaysia. The recipients of these
awards have been selected by a panel of high calibre judges representing corporate and
social bodies. Present at the awards was Yang Amat Berhormat Dato’ Sri Dr. Wan Azizah binti
Wan Ismail, Deputy Prime Minister of Malaysia, also Minister of Women, Family and Community
Development, who also officiated the event.
Date: 20th June 2018
Venue: Pudu, Kuala Lumpur
In conjunction with Hari Raya, 7-Eleven Malaysia, the nation’s favourite convenience store
chain recently spread festive joy to a group of 35 orphans from Pusat Jagaan Lambaian Kasih.
Alongside its startup NGOHub Asia, they brought the orphans to a garment retail store in
Pudu to buy them a new set of Raya clothing to be worn for Hari Raya and later merrily break
fast together at Rasa Utara, a Malaysian restaurant that specializes in Northern Malaysian
cuisine located at Berjaya Times Square.
Based in Kuala Lumpur, Pusat Jagaan Lambaian Kasih is an organization that cares for
children who are orphaned or from desolate backgrounds and single-mother families.
Date: 25th May 2018
Venue: Batu Caves, Selangor
7-Eleven Malaysia organized a baking session for Persatuan Wanita & Ibu Tunggal Nur Iman
Kuala Lumpur & Selangor (PWITUS), with the support of its startup, NGO Hub Asia.The purpose
of the activity was to teach the community how to make baked goods that they can sell to the
public for extra income, especially during the month of Ramadhan when the preparation for
the coming Hari Raya Aidilfitri is much astir.
Located in Batu Caves, Selangor, PWITUS is formed in 2009 by Sheilla Tukimin, and is
targeted at supporting women to sustain themselves independently. The non-profit
organization coordinates a variety of learning and sustainability programs for the community
to expand their knowledge and gain more skillsets, as well as provide resources and
utilities needed for them to run a business and earn income. Till date, the organization has
more than 600 members, all of which consists of single mothers and women who are widowed,
divorced, or disabled.
Date: 21st April 2018
Venue: Titiwangsa Lake Gardens
7-Eleven Malaysia conducted a public cleanup with NGOHub Asia at Titiwangsa Lake Gardens,
and the initiative was dedicated to celebrate Earth Day event on 22 April. At the end of the
activity, more than 18kg worth of trash was successfully removed from the park.
The Titiwangsa Lake Gardens is a recreational park for the public. With several big lakes in
the middle of the park, it also provides facilities such as jogging tracks, canoeing, horse
riding facility and other outdoor activities. There are also food and beverage sold around
the edge of the lake for visitors to buy while enjoying the scenic view of the KL city
skyline.
Date: 13th April 2018
Venue: Plaza Berjaya, Jalan Imbi
The Grand Prize winner of the Slurpee Siku Challenge has just walked away with a Mistubishi
Electric LX Grande Fridge 630L , 3 Mitsubishi Electric Kirigamine Air Conditioner 1.5HP and
a Apple iPhone X 64GB! Presenting the prize is 7-Eleven Malaysia General Manager of
Marketing, Mr. Ronan Lee.
Date: 28th March 2018
Venue: Plaza Berjaya, Jalan Imbi
7-Eleven Malaysia Manager of Merchandising - Services, Mr. Chan Chee Weng and TNB Senior
General Manager (Customer Service), Hjh Ir. Kamaliah Abd Kadir presented prizes which
consist of Oppo 9Rs Smartphone and Yamaha FZ150i Motorcycle to winners of the TNB Pay & Ride
contest at Plaza Berjaya, Jalan Imbi.
Date: 28th February 2018
Venue: Pudu, Kuala Lumpur
7-Eleven Malaysia celebrated Chinese New Year with the elderly at Charis Senior Citizen Home
and prepared a feast for them. 7-Eleven Malaysia also distributed daily necessities such as
cream crackers and cereal drinks as well as red packets to the community.
Charis Senior Citizen Home was founded by Rev. Leong Ka Meng in 1997, and the organization
was formerly a walk-in centre whereby free meals and provisions were offered to the elderly
who are underprivileged, homeless, abandoned or have lost complete contact with their
family. In 2004 till date, they have expanded their services by opening up a shelter to
house these forgotten individuals.
Date: 29th January 2018
Venue: Ampang, Selangor
In conjunction with International Creativity Month, 7-Eleven Malaysia conducted an arts and
crafts activity for the children at Pusat Jagaan Asnaf Barakh. 7-Eleven Malaysia also
distributed goodie bags to the children, consisting of various snacks and beverages; and
provisions to help alleviate the community’s operational expenses.
Pusat Jagaan Asnaf Barakh is a non-profit organization that houses children from low-income
families. Founder Haji Yusof Noor has actively supported the underprivileged, and was
inspired to extend his efforts further of helping families who were struggling financially
after learning about their circumstances.
Date: 11th January 2018
Venue: Plaza Berjaya, Jalan Imbi
In efforts of extending aid to disadvantaged communities, 7-Eleven Malaysia initiated its
second donation drive #BuatBaikTogether, which came into inception in 2017. RM1,549,641.17
worth of supplies consisting of food and non-food products were gathered and distributed to
170 charity homes and not for profit organizations across Malaysia. Additionally, the
campaign successfully raised RM10,000.00 for Make-A-Wish Malaysia through the contribution
of 10 cents for each purchase of a selected partner brand listed by 7-Eleven Malaysia.
Make-A-Wish Malaysia is a charity organization which grants wishes of children with
life-threatening medical conditions, and has granted 400 wishes in Malaysia. By helping to
fulfil one wish, it would enable children and their families to channel their focus and
energy of enjoying a day being immersed with activities on Wish Day; empowering them with
hope and strength to battle against the medical challenges they face.
Date: 22nd December 2017
Venue: Kuala Lumpur
7-Eleven Malaysia doubled its efforts to spread joy during the festive season to the
community at Dignity & Services in Bandar Sunway, and Myanmar Education Centre (MEC) in
Kuala Lumpur, which mostly consists of children and young adults. 7-Eleven Malaysia also
distributed goodie bags consisting of snacks, toys, and stationeries for the community
members to bring home; and contributed RM30,000 to each organization in order for them to
maintain their upkeep and continue its endeavours of providing for the community.
Dignity & Services is dedicated to help create a society where persons with learning
disabilities enjoy dignity and respect, equal rights and opportunities to lead an
independent and meaningful life within the community.
MEC is a centre which provides education to Myanmar children refugees residing in Malaysia
and also support the children’s families by providing necessities such as clothes, household
items and health care.
Date: 12th December 2017
Venue: Subang Jaya
Fantastic news for Justice League fans! 7-Eleven Malaysia is proud to present its latest
loyalty program by officially launching the Justice League MAJIG™ collection alongside
its Corporate Social Responsibility (CSR) Partner, The National Autism Society of Malaysia
(NASOM) in Subang Jaya today.
Justice League MAJIG™ consists of 16 revealed magnet jigsaw designs highlighting
iconic characters from Justice League such as Superman, the Man of Steel; Batman, the
dark-knight of Gotham City; Wonder Woman, the Amazonian warrior princess, and many more!
Each MAJIG™ comes in individual "blind" packs as an element of surprise and to extend
further excitement, there will be 3 mystery MAJIG™ pieces. Once all 19 magnet jigsaws
have been collected, it will form a complete jigsaw set!
Date: 9th November 2017
Venue: Sun Media Corporation, Petaling Jaya
During the devastating flood which hit Penang in November 2017, 7-Eleven Malaysia
contributed RM50,000.00 to the Sun Flood Relief Fund, whereby funds raised are channelled to
Mercy Malaysia to provide immediaterelief to those affected and help them recover from the
tragic natural disaster.
Date: 2nd November 2017
Venue: Grand Ballroom, Majestic Hotel, Kuala Lumpur
7-Eleven Malaysia celebrates its third consecutive win in the Putra Brand Awards’ Retail
category during the awards dinner ceremony. The attainment of the award marks yet another
achievement for 7-Eleven as it represents the acknowledgement for brand excellence in the
country from the consumers.
Organised by the Association of Accredited Advertising Agents Malaysia (4As), the Putra
Brand Awards is one of the highest regarded recognition for brand excellence in Malaysia,
where the nation's preferred brands are decided by Malaysian consumers and the winners are
awarded a Gold, Silver and/or Bronze in various categories.
Date: 11th October 2017
Venue: RUYI & LYN Restaurant, Kuala Lumpur
7-Eleven Malaysia received 5 prestigious awards during the 2017 Dragons of Malaysia Awards
dinner ceremony. The awards consist of a Gold and Silver for Best Brand Loyalty Campaign;
and three Bronzes for Best Social Media or Word of Mouth Campaign; Best Brand Building
and/or Awareness Campaign; and Best Cause, Charity Marketing or Public Sector.
Since 2000, the PMAA Dragons of Asia has recognized the best agencies and clients across all
countries in Asia Pacific on results-driven marketing communications. In 2012, the Dragons
of Asia launched the Dragons of Malaysia and winners are awarded Gold, Silver & Bronze
Dragon Trophies for each respective category.
Date: 6th October 2017
Venue: Batu Arang, Selangor
7-Eleven Malaysia conducted a CSR project at Positive Living Community by helping the
community to clear old supplies from their storage room, while NGOHub Asia assisted by
weeding and preparing the soil for an empty land that will be used to plant vegetables.
7-Eleven Malaysia and NGOHub Asia also spent time with residents and distributed goodie bags
that contain provisions such as biscuits, snacks, dairy products, energy drinks and body
shampoo.
Positive Living Community (PLC) is a shelter home which houses people rejected by society or
have become homeless due to AIDS and HIV. They provide support to homeless patients who were
recently discharged hospitals; as well as others who want to overcome drug or alcohol
addiction.
Date: 28th August 2017
Venue: Plaza Berjaya, Jalan Imbi
Lucky winners were ecstatic to receive their prizes for Minum, Makan & Menang at Plaza
Berjaya, Jalan Imbi. 7-Eleven Malaysia General Manager of Marketing, Mr. Ronan Lee presented
prizes which consist of Honor 8, Samsung Galaxy S8, and Yamaha R25 Motorcycle to each winner
respectively during the prize giving ceremony.
Date: 23rd August 2017
Venue: Menara KLH, Bandar Puchong Jaya
7-Eleven Malaysia recently conducted an arts and craft activity at Malaysian Federation of
the Deaf (MFD) at Menara KLH, Bandar Puchong Jaya to nurture inner creativity and instill
the spirit of unity amongst the community, which mostly consists of children.
Malaysian Federation of the Deaf (MFD) is an organization which supports the deaf community
by offering educational and living skills programs that would enable them to be more
independent on their own. As communication is important for the community, 7-Eleven Malaysia
organized the activity to help build their confidence and ability to interact with others.
Concurrently, it would enhance their creative skills and encourage them to develop further
interest in creative-based projects. A simple Q&A about Malaysia was also conducted to
educate and expand their knowledge about the importance of patriotism and unity.
Date: 28th July 2017
7-Eleven Malaysia has engaged with customers to support the underprivileged community
through their annual CSR initiative, Semurni Kasih under the Community Care program.
RM3,025,937.83 worth of provisions consisting of food and non-food products were gathered at
the end of the campaign, and amongst these provisions were canned food, biscuits, rice,
bottled and canned beverages, as well as medicine that were distributed to more than 190
charity homes and charitable causes across the country.
Date: 20th July 2017
Venue: Sheraton Imperial Hotel Kuala Lumpur
7-Eleven Malaysia received the prestigious award, "Company of the Year Award (Retail
Category) For Pioneering Corporate Social Responsibility Initiatives" during the CSR
Malaysia Awards 2017 ceremony. CSR Malaysia Awards 2017, organized by CSR Malaysia
Publications with support by The Ministry of Women, Family and Community Development
Malaysia awards outstanding corporations in Malaysia that have excelled in the role of
change agents in the socio-economic transformation of Malaysia.
Date: 7th July 2017
Venue: Lorong Haji Taib 4, Chow Kit
In conjunction with the Hari Raya celebration, 7-Eleven Malaysia visited Persatuan Kebajikan
Ikhlas Komuniti Malaysia (PPKIM) to spread festive cheer to the community there.
PPKIM, also known as Ikhlas, is an organization dedicated to support and counsel homeless
drug addicts, sex workers, and the transgender community. At their newly established centre,
7-Eleven Malaysia distributed packed meals along with goodie bags containing toiletries and
their house brand products to aid the community during this festivity.
Date: 4th July 2017
Venue: Plaza Berjaya, Jalan Imbi
The Grand Prize winner of Get Aktif with Smurfs contest has just walked away with a 7 days 6
nights’ trip for two to Belgium and Amsterdam worth RM20,000! Presenting the prize is
7-Eleven Malaysia General Manager of Marketing, Mr. Ronan Lee.
Date: 12th June 2017
Venue: Sunway Pyramid
To help raise funds for the underprivileged community from Bodhi Home Care Cheras &
Persatuan Warga Emas Chan, Setapak; 7-Eleven Malaysia extended its efforts to contribute by
sponsoring the Grand Prize and raising a number of teams which consists of 7-Eleven
employees to participate in the charity event.
Date: 22nd May 2017
Venue: 7-Eleven Store #2381 Sidewalk Island
7-Eleven Malaysia has just rolled out its latest in-store service offering, Alipay Mobile
Wallet payment! By presenting the barcode displayed on the Alipay app to the cashier,
customers are able to perform a seamless transaction in an instant. Go cashless with the
Alipay app now at any 7-Eleven stores nationwide!
Date: 11th May 2017
Venue: Berjaya Times Square Hotel
Lazada Over-the-Counter payment service is now in stores! Transactions can now be processed
offline at any 7-Eleven outlets upon checkout in Lazada with 7-Eleven as the preferred
payment option. Readily available 24/7, this payment solution is a convenient alternative
that is bound to enhance every shopper’s online shopping experience like never before!
Date: 21st April 2017
Venue: iM4U Sentral, Taman Perindustrian Puchong
In support of raising awareness on autism, 7-Eleven Malaysia collaborated with NGO Hub Asia
to initiate a short certification program on Café Preparation and Service for autistic
youths at Autism Café Project. Youths are taught basic cafe and food service skills through
a mentor system which would help them gain confidence and take ahold of their lives in
securing future employment. Upon successful completion of the program, they were each
presented with a certificate and goodie bag. 7-Eleven Malaysia also contributed a generous
supply of provisions and necessities for the cafe’s daily operations and catering services.
Date: 22nd March 2017
Venue: PSPK Women Development Centre, Selayang Baru, Batu Caves
Devoted to empowering women, 7-Eleven Malaysia facilitated a cupcake certification course
for single mothers and children alongside its startup, NGO Hub Asia. Specialized baking
instructors were invited to conduct the certification session by teaching cake piping
techniques. In acknowledgement of the community’s participation and achievement, each
individual was also presented with a certificate and a small reward.
Date: 15th February 2017
Venue: Sincere Care Home, Kajang
7-Eleven Malaysia and NGO Hub Asia’s recent CSR initiative involves contributing financial
assistance to support Sincere Care Home’s operational expenses and conducting a spring
cleaning session to beautify and liven up the environment. Volunteers also distributed
goodie bags containing daily necessities and spent time conversing with the residents to
keep them company during the festive season.
Date: 26th November 2016
Venue: Taman Seri Puteri, Cheras Kajang
7-Eleven Malaysia and NGO Hub gave Taman Seri Puter a new colourful makeover by painting the
walls of the shelter. Professional mural artist, Peroltz created a flower-themed mural art
on one section of the home's structure to liven up the environment further.
Date: 15th October 2016
Venue: Kuala Selangor Nature Park
7-Eleven Malaysia received 2,070 pledges for its ‘You Pledge We Plant: Battle Against
Climate Change’ environmental CSR campaign in collaboration with Malaysian Nature Society
and for every pledge received, 7-Eleven is committed to planting a tree. Volunteers from
7-Eleven Malaysia and its partners successfully planted more than 180 saplings in the unique
mangrove ecosystem of Kuala Selangor Nature Park on 15th October 2016. The
remaining pledged trees would be allocated to other nature sites nationwide under the
purview of the Malaysian Nature Society.
Date: 20th July 2016
Venue: 7-Eleven, The Scott Garden
Achieving the 2000th store milestone, 7-Eleven Malaysia celebrated the opening of
the 2000th store at The Scott Garden, Kuala Lumpur. The landmark store reflects
the current 7-Eleven convenience offerings to customers with Fresh to Go food and beverages
as well as in-store services such as bill payment, mobile reload and MOL points purchase.
Date: 19 June 2016
Venue: 7-Eleven, No 32 (GF) Jalan Sultan Ismail 55100 Kuala Lumpur
Social media influencers and their family and friends were invited to break fast together
with 7-Eleven during the holy month of Ramadhan. The new BoxIt service and other in-store
services available at our stores were introduced to those who attended. The Fresh to Go
range of products were also introduced to the bloggers during this social gathering.
Date: 22 May 2016
Venue: 7-Eleven, No 32 (GF) Jalan Sultan Ismail 55100 Kuala Lumpur
7-Eleven Malaysia has organized another gathering with social media influencers which took
place at our outlet located in Jalan Sultan Ismail. This social gathering brought guests
together to enjoy an evening snack whilst being introduced to the latest services available
at 7-Eleven such as the parcel locker service in collaboration with BoxIt as well as our all
new Fresh to Go bakery selection.
Date: 5 May 2016
Venue: Global Business & Convention Centre
7-Eleven Malaysia launched its first 2016 Marketing Loyalty Program namely Buncit Bear! From
now till
4th of July 2016, get a sticker with every RM 5 spend and redeem a FREE Buncit
Bear with 24 stickers.
For every photo of Buncit Bear taken and shared on Facebook or Instagram with hashtags of
#BuncitBear, #7ElevenMY
and #FootballforHOPEww, RM1 will be donated to “Football for HOPE” program. A program
initiated by HOPE worldwide
Malaysia to support the underprivileged children to attend professional football coaching
sessions.
Date: 12th April 2016
Venue: UNISEL Shah Alam
7-Eleven Malaysia took part in “Unisel Voice for Refugee” organized by Unisel as an
initiative to
contribute back to society. 7-Eleven Malaysia helped UNISEL students to raise funds to
provide a
better welfare for the refugee children by selling Slurpee on 12th April at UNISEL Shah Alam
campus.
The profit from the sales will be used for education and infrastructural development for the
refugee
children sheltered in Malaysia.
Date: 20 March 2016
Venue: 7-Eleven, No 32 (GF) Jalan Sultan Ismail 55100 Kuala Lumpur
100 unit of CP Cooler Bag worth RM88 with Yummy On The Go meal are taking its turn to be
grab through
a contest in LINE app. All the customers need to do is just answering a simple question in
LINE, and they’re
already in the running to become the winner. Contest period started from 3 February until 7
February.
Date: 11 – 13 March 2016
Venue: Putrajaya
7-Eleven Malaysia has participated in 8th International Putrajaya Hot Air Balloon Fiesta
2016, an annual event featuring over 20 hot
air balloons being flown from different countries, including Germany, France, USA and more
by bringing the Slurpee Truck to the Blue
Zone and give out free Slurpee to the visitors.
Date: 27 February 2016
Venue: 7-Eleven, No 32 (GF) Jalan Sultan Ismail 55100 Kuala Lumpur
7-Eleven Malaysia has organized a gathering with local digital storytellers in one of
7-Eleven stores located in Jalan Sultan Ismail
The gathering which brings together creative and likeminded people to a fun weekend, also
intended to introduce Fresh to Go products to
the bloggers and request them to give a review about the foods in their blogs.
Date:23 – 24 January 2016
Venue: Berjaya Times Square
Slurpee lovers took the opportunity to taste all 16 new flavours of Slurpee during the
Slurpee Tasting Test
where they can try 8 different flavours on the first day of the test and another 8 different
flavours on the
second day. The main purpose of this test is to decide which flavour is the best for 2016
through a survey answered by the public.
Date: 7 December 2015
Venue: Empire Shopping Gallery, Subang Jaya
7-Eleven Malaysia initiate a marketing program which also providing aid for the
terminally-ill children by fulfilling
their wishes through the Supahiro campaign. The programme which ran from 8 December 2015
until 8 February 2016 has shown
huge support from the customers from the huge amount of numbers in “Let us Be Your Supahiro”
contest.
Date: 23 November 2015
Venue: Berjaya Times Square Hotel, Kuala Lumpur
Graduation is a time for celebrating outstanding achievements. 7-Eleven Malaysia in
collaboration with the Department of Skill Development (JPK)
under the Ministry of Human Resources celebrated its 3rd Malaysia National Dual Training
System (SLDN) Convocation on the 23rd December 2015.
A total of 328 graduates were commemorated during this convocation that was held at Berjaya
Times Square Hotel and graduates were presented
their scrolls by various dignitaries including CEO of 7-Eleven Malaysia, Mr. Gary Brown. Out
of 328 graduates, 255 graduates graduated with
the SKM Level 2, 67 graduates with SKM Level 3 and 6 pioneer apprentices with SKM Level 4
certification.
Date: 31 October 2015
Venue: KDU University College Utropolis Glenmarie
7-Eleven Malaysia rejoices with KDU graduates together with their friends and family for
reaching a new milestone in life by giving away slurpees during their convocation day.
Date: 18 November 2015
Venue: Plaza Berjaya, Jalan Imbi
7-Select products are exclusively available at 7-Eleven convenience stores to satisfy
customer requests for quality and value.
Inspired by our customers to roll out more products, 7-Eleven Malaysia in turn inspire our
customers to submit their creative designs to be featured on 7-Select products.
Five (5) winners were selected and each won themselves RM1,000 for their tremendous effort.
Date: 27 October 2015
Venue: Bukit Kiara Equestrian & Country Resort
Taking advantage of the good weather, Riding for the Disabled Association held its Annual
Gymkhana at Bukit Kiara Equestrian & Country Resort on 27 October 2015. 7-Eleven Malaysia
was honored to be a part of this heartwarming event to witness the riders’ fine horsemanship
through the gymkhana games.
Horse riding has been known to be highly beneficial to individuals with disabilities to
improve both mental and physical state.
Anyone interested to volunteer may log on to www.facebook.com/RDAMalaysia or http://rda-malaysia.com/ for more information.
Pictures courtesy of Riding for the Disabled-Bukit Kiara.
Date: 26 October 2015
Venue: Plaza Berjaya, Jalan Imbi
Courtesy of Honor by Hua Wei, prizes worth up to RM250,000 is up for grabs via a 12 month
photography contest organised by 7-Eleven Malaysia. The contest runs from 1 February 2015 –
31 January 2016.
7-Eleven Malaysia was proud to host a prize giving ceremony to demonstrate appreciation for
the support received towards “Gila Gila with 7-Eleven” contest.
The prizes were presented to the winners by Mr Gary Brown, CEO of 7-Eleven Malaysia and Mr
Allen An, E-Commerce Director of Honor Malaysia.
Date: October 2015
Venue: Plaza Berjaya, Jalan Imbi
“A Charming Find” is a special and exciting feature in 7-Eleven Malaysia’s loyalty programme
- Crystals Charm Collection.
Several special limited edition 7-Eleven Crystals Charms were hidden among the other
Crystals Charms, waiting to be redeemed by our lucky customers.
Customers who managed to redeem the special limited edition 7-Eleven Crystals Charm will win
themselves RM1,000 each.
Date: 18 September 2015
Venue: Plaza Berjaya, Jalan Imbi
7-Eleven Malaysia has concluded its Scratch & Win program with LINE by hosting a prize
giving ceremony on 18 September 2015.
Presenting the prizes to the lucky winners is the CEO of 7-Eleven Malaysia, Mr Gary Brown.
Download the LINE app for Android or iOS today and follow 7-Eleven Malaysia Official Account
(LINE ID: @7ElevenMalaysia) to enjoy exclusive benefits and be invited to loads of fun and
exciting activities!
Date: 16 September 2015
Venue: Sunway Pyramid
7-Eleven Malaysia was honored to be part of the charity event organised by BeCause to make a
difference in lives of those who are in need and underprivileged.
The BeCause Charity Hunt was held at Sunway Pyramid to raise funds for:-
Date: 11 September 2015
Venue: Plaza Berjaya, Jalan Imbi
As a result of drinking the most dairy products, 7 winners walked away with a new 11-inch
Macbook Air worth RM3,391 each! 7-Eleven Malaysia’s CEO,
Mr Gary Brown presented the prizes to the winners during the prize giving ceremony held at
Plaza Berjaya, Jalan Imbi.
Date: 11 September 2015
Venue: Plaza Berjaya, Jalan Imbi
From SNACKers to winners!
The Grand Prize winner and 9 Consolation Prize winners attended the prize giving ceremony
held at Plaza Berjaya, Jalan Imbi. For this event, 7-Eleven Malaysia was graced with the
presence of our partner, URC Snack Foods (Malaysia) Sdn Bhd Sales and Marketing Director,
Eric Montinola, General Manager, Mr Brian Go together with CEO of 7-Eleven Malaysia, Mr Gary
Brown. The Grand Prize Winner won himself a trip for two (2) to catch Maroon 5 live in
Manila, Philippines
and the Consolation Prize winners received an Apple Watch Sport 38mm each for their creative
entries.
Date: 15 August 2015
Venue: Animonsta Studios, Cyberjaya
To reward the 10 most creative participants of 7-Eleven Malaysia’s online contest, our avid
Boboiboy fans landed themselves special
passes to visit Animonsta Studios to catch an exclusive preview of BoBoiBoy The Movie and
BoBoiBoy merchandise gift hamper worth more than RM300.
During the visit, fans were given the grand studio tour from meeting the brain behind
Boboiboy to going behind-the-scenes to watch how the animated series was brought to life.
Date: 11 and 21 August 2015
Venue: Majestic Hotel, Kuala Lumpur
With great honour, 7-Eleven Malaysia was conferred the Brand Excellence in Retail at the
BrandLaureate Special Edition World Awards 2015 and Putra Brand Award 2015 (Silver) in
Retail for their elusive qualities of branding in the retail industry.
The prestigious Awards were a celebration for brands that have mastered the art of brand
building and inspire brand excellence.
Date: 13 February 2015
Venue: 7-Eleven, Gateway@KLIA2
If you are looking for a quick bite before catching your flight at an affordable rate, we
are here to your rescue!
7-Eleven Malaysia proudly unveils the new Next Gen concept store located in KLIA2. 7-Eleven
Next Gen concept stores are equipped with additional amenities such as seating and
complimentary WIFI, and wider selections of products especially fresh food all ensconced in
a premium and cozy setting.
The official launch of 7-Eleven’s latest concept store in KLIA 2 was officiated by Gary
Brown, CEO of 7-Eleven Malaysia. 500 free Slurpee’s and 200 various CP Heat and Eat products
were distributed to passer’s-by as part of its celebration.
Date: 11 February 2015
Venue: Plaza Berjaya, Jalan Imbi
Congratulations to all 7-Eleven Gulp For RM 1 contest winners!
8 Grand Prize winners and 8 Consolation Prize winners attended the prize giving ceremony
held at Plaza Berjaya, Jalan Imbi CEO of 7-Eleven Malaysia, Gary Brown presented the prizes
to all winners. Grand prize winners walked away with Coca-Cola Bicycle worth RM 800 each and
consolation prize winners receive exclusive Coca-Cola Tote Bag and exclusive merchandise
worth RM 100 each.
Date: 24th December 2014 (Wednesday)
Venue: Plaza Berjaya, Jalan Imbi
As a way to end 2014, 7-Eleven Malaysia held a prize giving ceremony for ‘Bring Your Own’
Cup Day 2014 contest winners at Plaza Berjaya, Jalan Imbi.
3,400 entries were received during the contest durations where contestants have to come up
with the most creative definition of Slurpee ‘cup’.
10 units of GoPro cameras were given to grand prize winners and 20 units of Fujifilm Instax
cameras were brought home by consolation prize winners who participated in the photo contest
in conjunction with 7-Eleven 30th birthday celebration nationwide.
Read More
30 Winners Won 7-Eleven Photography Contest -
Sin Chew Daily
Slurpee Lovers Get Creative - The Sun Daily
